By the way, which university did yuan go to""It is Yanchi University.""Jia Is it Yenching University"Kim Shin-young sounded a bit incredulous, repeating the question."Inside, that's right.""Oh wow, Ya..."On its first day of release, it broke records. Why is EXO so popular among students"

"The divine song "Roar" swept across the Peninsula's music scene, and its lyricist and composer EXO.Yuan is now compared to GD!"

"Breaking sales records, a million-copy sales milestone after twelve years is within reach."

"Why is "The Howl" so groundbreaking Let's delve into its innovative one-take filming style..."

On the day of album release, August 5th, many websites published these eye-catching headlines that made people want to click in.

This time EXO's shockingly terrifying sales have brought a huge shock, leaving the entire Korean music scene in astonishment.

Since the rise of online song downloads from 2001, physical albums have gradually declined, with sales declining year by year.

Since singer Kim Jian-mo's seventh album broke the million sales mark in 2001, there hasn't been a single album that has reached a million sales in the past twelve years, and not even an album reaching 700,000.

Even for top groups like TVXQ and Super Junior, whose popularity peaked during a specific era, their physical album sales were capped at around 500,000 copies, unable to break through this barrier.

500,000 copies, the current sales ceiling for Peninsula artists.

While these two senior male groups hadn't accomplished it, EXO, who debuted just over a year ago, achieved it on the first day of releasing their repackaged album.

This not only amazed countless people, couldn't help but look at EXO with admiration, and improved a lot of the impression, but also gave the industry a huge shock.

…………

"PDni, how about we also use EXO's one-shot style for filming our next music video comeback Their MV is really well done, and we all think it looks so cool."

In the music room of JYP Building, Miss A's four members and WG's Sunmi are chatting with Park Jin-young.

WG's solo for the comeback has been set for August 22nd, and everything is ready. Currently, Park Jin-young was chatting with several female artists under his agency about this comeback, and they started talking about EXO in the process.

Miss A's M nodded in agreement, and the other members also chimed in, looking very supportive.

Now, almost everyone in the industry has seen the MV for "Roar". Such a popular song with such impressive sales figures - anyone who hasn't paid attention can only say they don't belong to this circle. They wouldn't even know how to follow trends.

"It's not that simple..." Park Jin-young sighed.

Because of the pool views and as the main promoted male group of ** this generation, Park Jin-young has always been very concerned about EXO's development.

Although this combination's debut wasn't very smooth, he actually has high hopes for EXO's development potential, believing they are definitely going to become popular.

This time, the release of "Roar" exceeded his expectations in its intensity. After the MV was released, Park Jin-young delved deep into every aspect of the song and even consulted professionals about the recent viral term "one-shot."

"One-shot filming is very demanding on the members. If there's a little mistake, you have to start over again, which can be frustrating."

"More importantly, this shooting technique, because there is no post-production editing, the overall framing changes are not dramatic. It can only use long shots or close-ups to create atmosphere, but it cannot achieve instant switching. The finished product is easily perceived as boring and lacking highlights."

“EXO's 'Growl' MV is so good looking and attractive for many reasons. Their formation changes, C position shifts, especially the choreography and camera angles are all perfect, making the whole MV not boring at all but rather each shot has a sense of freshness. This is really rare, even many well-known photographers in the industry have said so.”

"And the focus is still on the individual charm of EXO members, each member's performance in every shot is great, especially Yuan this member, oh... when I mention him I just feel sorry..."

Park Jin-young explained to a few people about the difficulties of "one-shot" filming, and when he mentioned Ji-sung Kim, he couldn't help but sigh deeply and shake his head.

I heard that Yuan handled all the songwriting, composing, arranging, and choreography for this song, and even participated in the overall image design. That's too exaggerated, right PD Is this true Wouldn't ** just be hyping it up...

"He asked in disbelief."

For many, this is indeed exaggerated, especially in the context of such a heated situation as "Roar".

Hearing the mention of Ji Jingyuan, Pei Suzy's attention, which had been a little distracted just now, turned back. She pricked up her ears.

"It's true, my friends in ** have mentioned it to me many times."

Park Jin-young shook his head and began, "This song was written by Yuan last year. Lee Soo-man immediately chose it as the title track after listening to the demo. This person's sense of smell is still as sharp as ever..."

He grumbled a bit before adding, “Also, the choreography was done by Yuan with several dance instructors from **. They also designed the overall concept of the MV's suit and school uniform style. Oh, and he came up with the idea for the one-take shot in this MV as well. He was also involved in the overall camera design.”

"Oh my, **… What great luck…" He said this and Park Jin-young couldn't help but sigh again.

He's seeing EXO news online now, seeing that enviable level of hype, those sales figures constantly being refreshed, and he just feels a pang of envy. His heart feels like it's missing a piece.

"Aiya, Yuan was already so good-looking before, now with talent too… really…"

Several people looked at each other, their expressions somewhat complex.

They had seen Park Ki-won several times on TV before, because his appearance made a pretty deep impression. Especially since news came out that he would be collaborating with Suzy at the end of the year or early next year, they learned more about him.

My previous impression was that she was really beautiful and had a special charisma that made people feel good about her.

And now, with the release of "Roar," after learning so much insider information from Park Ji-hyeong, their impression of Kim Gyeong-won changed drastically. The image of him in their minds involuntarily grew taller.

Pei Suzy smiled slightly, bowing her head as if thinking of something.

Besides all those factors, the main reason is so popular is because the song is good and the melody is catchy. By the way, how are EXO's digital chart performance these days

"The song "Roar" is currently number one on all real-time charts, achieving an Allkill, and its listening numbers are climbing rapidly. It shows great staying power."

"And all the previously charting songs that were already included are back on the charts." Jia checked with her phone and exclaimed in surprise,

"Sunmi's solo comeback this time clashed with EXO's, so one of them might be in danger..."

Park Bo-young looked at Lee Seon-mi, her face was red with anger.

First release at Traditional Chinese Novel Networkile also waving his hands to Jin Jun-myeon, insisting that he didn't mean it. After awkwardly managing the situation, he sat there for two seconds before looking at Ji Kyeong-won with anger in his eye...